Adam Lavine

Recent Posts

Top 10 Mobile Marketing Predictions For 2016

Mobile Marketing Trends in 2016 2016 will be a fascinating and pivotal year for mobile’s role in marketing. Here are 10 predictions of what the year holds in store for mobile.

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Topics: FunMobility

Mobile Marketing's Foamy, Frothy Funnels

  Acquiring a Mobile Audience (This article originally appeared on Mobilemarketer.com)

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Topics: FunMobility

Winners Announced for the Mobile Marketing Association's 2015 Global Smarties Awards

NEW YORK, NY, Sep 28, 2015 -- Cutting edge creativity and innovation from marketing, media, technology, and agency organizations from around the world was on display this week at the 2015 MMA Global Smarties Gala at Pier ...

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Topics: FunMobility

Target In-Store Mobile Beacons : Will they work as hoped?

  Target is Targeting Mobile Shoppers with Beacons From TechCrunch this morning:

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Topics: Mobile Marketing

Should Marketers Think Apps, Not Ads? Probably Not and Here's Why

Recently an article was published in the Harvard Business Review by Sunil Gupta, the Head of the Marketing Unit at Harvard Business School. Entitled, "FOR MOBILE DEVICES, THINK APPS, NOT ADS", the article suggested that ...

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Topics: FunMobility

What is the Annual & Lifetime Value of a Mobile Opt-In?

We are often asked, what is the average lifetime value of a mobile loyalty list (SMS) subscriber and how do I increase the value (Net Sales, Average cart size, etc) of each loyalty list subscriber?

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Topics: FunMobility

FunMobility Unveils a New Look at Mobile Coupons and Brand Loyalty

10 years ago, we built the FunMobility brand around our passion for driving engaging mobile solutions across retail, entertainment, event & content publishing industries. Today, we’re pleased to announce the launch of a ...

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Topics: FunMobility

Social Media in the Hardware Industry

Next week, Pat Murphy will be bringing a very influential topic to the National Hardware Show: Social Media 2.0. Pat, FunMobility’s VP of Business Development and CEO of ISSMM, began his career in the hardware industry ...

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Topics: Conferences, FunMobility

A Big Step for Mobile Coupons: FunMobility's Partnership with Chicago Tribune

FunMobility is proud to announce a partnership Chicago Tribune Media Group (CMTG). We're excited to team up with this media giant to implement a new method of serving coupons to print and online audiences. This ...

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Topics: Mobile Coupons, FunMobility

Introducing the Mobile Coupon AppWidget

We’re excited to announce the launch of our Mobile Coupon AppWidget. This AppWidget adds instant, new capabilities to your app that, in turn, drives customer acquisition, engagement, brand loyalty and monetization.

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Topics: FunMobility, Mobile SmartWidgets

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