How to Improve Marketing Performance with Automated, Personalized Experiences

For several years, marketing automation & personalization has been largely centered around ad trafficking and email content -- but it's now possible to go much deeper; to customize the entire user experience to be a ...

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Topics: DXP, personalization, automation, salesforce, crm, dxp connectors, oracle, email marketing

5 Things We Learned from Dreamforce 2016

Curious to know what the biggest sales and marketing trends will be in 2017? Dreamforce 2016 wrapped earlier this month, and we had the chance to speak with vendors and thought leaders from every layer of the sales & ...

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Topics: carol's daughter, automation, salesforce, dreamforce

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