9 Amazing Mobile Commerce Facts Every Business Should Know

There’s no denying the power of mobile marketing to promote a business’ products and services. Anyone who has doubts must simply look at the statistics surrounding mobile commerce and the impact it has on today’s marketing efforts.

  1. Mobile coupons get 10 times the redemption rate of traditional coupons. (Juniper Research) Tweet This Stat
  2. Mobile commerce is expected to account for 24% of total ecommerce sales by 2015 (Getelastic) Tweet This Stat
  3. The number of mobile coupon users is expected to increase to 53.2 million by 2014 (Business Insider) Tweet This Stat
  4. 46% of retailers have plans to implement mobile coupons in less than two years (Boston Retail Partners’ 14th Annual POS Benchmarking Survey) Tweet This Stat
  5. Consumers will redeem 10 billion #mobile #coupons this year, up 50% from 2012. (Internet Retailer) Tweet This Stat
  6. 91% of Americans have their mobile phone within arm’s reach 24/7 (Morgan Stanley) Tweet This Stat
  7. 62% of smartphone users said they’ve bought physical goods through their mobile devices in the last 6 months. (Getelastic) Tweet This Stat
  8. Smartphone users check their phones 150x/day (Kleiner Perkins Caufield Byers) Tweet This Stat
  9. 51% of shoppers are more likely to enter a store and buy something if they receive a coupon on their mobile device (The Omnibus Company) Tweet This Stat

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